You would think because I have worked in TV for almost 30 years, that creating my own set of films would be a doddle. It wasn’t, it was extremely challenging and I apologise now to every presenter I have ever worked with; Monty Don, Carol Smillie, Lorraine Kelly, Raymond Blanc, Laurence Llewellyn-Bowen etc I am […]
It seems like 10 years ago but in fact it was only 6 short corona-filled weeks since I stood in front of PwC Ireland. It was their Advisory Partner/Manager conference and they had given me the brief to talk about the Power of Story, and “challenge our thinking and push us out of our comfort […]
“I did very badly at that exercise”, confessed one marketing executive to me during a workshop this week, “I used so much jargon that I was thrown out of the cocktail party”. He was one of fifteen members of Forrester’s Technology Marketing Council, and they were all at an imaginary cocktail party answering the question, […]
How can we make our pitches, presentations and every other communication more successful? Unlocking your instinctive story telling skills is the answer. Watch this short film to find out more.